We Advise, You Win, with Data

We were born in tech. We have built, bought, and sold companies alongside strategic, financial, and early-stage investors. Our playbooks bridge the gap between Data & AI's potential and your strategy to unlock your enterprise value.

Macula 'Win with Data' Playbook

We understand Private Equity and deliver with hands-on practitioners

As a best-in-class, boutique consulting firm, we advise and work alongside some of worlds most prestigious PE funds. From sell-side assessments, portfolio-wide Data & AI surveys, and pre-close diligence, to post-close value creation of Data & AI assets, trust Macula experts extend your team.

Data & AI Diligence

Companies pursuing ‘offensive’ Data & AI strategies yield a better payoff in both revenue and growth. But what is your acquisition strategy, and how will you plan and execute through the M&A event? We play to your strengths, leverage your assets, and accelerate you toward value capture.

Generative AI

The dawn of Generative AI (Gen AI) platforms and Large Language Models (LLM) is here, with the opportunity to drive efficiencies throughout your business. Yet, how you launch and manage Gen AI and LLM development is critical. Turn to Macula to cut through the hype, with proven use cases, perspective on best-bet tools, and a realistic roadmap for success.

Set the Data Backbone

Often new data initiatives fall short. Why? Because the tech backbone is outdated, inflexible, or insufficiently resilient to support the requirements of next-generation technologies. Let’s set your Data & AI platform, architecture, and API ecosystem on a path to support growth.

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Point of View

Why startups “get stuck”?
Scale-up Gap Challenge - Why do mid/late-stage startups fail to maintain their growth levels as they scale?
March 8, 2021
Kony’s Product/Market Fit Retrospective
Scale-up Gap Challenge - Kony's optimized Product/Market Fit unlocked new revenue and customer growth leading to the company’s acquisition by Temenos.
March 15, 2021
K2 Software’s Product/Market Fit Retrospective
Scale-up Gap Challenge - K2 optimized Product/Market Fit to unlock new revenue and customer growth which setup the company for acquisition by Nintex.
April 5, 2021
Value Beyond the Deal
After you land that important funding round...what next?
April 26, 2021
See how others are winning...
Learn why organizations are getting better outcomes using data and how Macula can help.
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